Chain Reaction Cycles Bike Clinic to run at the UK’s biggest cycling festival
Future – the special interest media group, has signed ChainReactionCycles.com to its forthcoming cycling festival, BikeRadar Live.
BikeRadar Live is teaming up with a host of leading names for the UK’s biggest cycling festival, taking place on the weekend of 30–31 May 2009 at Donington Park in Leicestershire.
ChainReactionCycles.com, Europe’s biggest stockist of specialist cycling components, will be offering free servicing and repairs to all cyclists at BikeRadar Live.
The Chain Reaction Cycles Bike Clinic will run throughout the whole weekend, with a team of mechanics offering free labour on all services and repairs. Visitors to BikeRadarLive will only have to pay for the parts, which will be stocked by Chain Reaction Cycles.
Priority will be given to cyclists taking part in the events, but all are welcome – with features such as the 100 mile Cycling Plus Sportive, Devil Takes the Hindmost event and dual slalom, the Chain Reaction Cycles Bike Clinic will be sure to receive lots of visitors.
Grant Norris, Show Organiser for BikeRadar Live said:
“We’re really excited to have the Chain Reaction Cycles Bike Clinic at BikeRadar Live, and with a whole weekend packed full of cycling events for everyone, we’re expecting it to be a popular area of the show. Having trained mechanics service and repair bikes will be a real bonus for many of the riders in the events, knowing that their kit is in full working order should really increase their enjoyment of the whole weekend!”
About BikeRadar Live
BikeRadar Live is the biggest ever mass-participation cycling event to hit the UK, and will take place on the weekend of 30–31 May 2009 at Donington Park in Leicestershire.
The weekend will be packed full of races and challenges, with something for everyone, whether you want to compete, watch your friends and family or just check out some of the world’s best riders.
Entry into any of the events gives you full access to the festival’s many attractions including spectacular all-weather stunt displays, invitational dirt jump and dual slalom comps, a cycling film festival, live big top entertainment and the Scott Sunset DJ Sessions. Test yourself against pro and celebrity riders in the Procycling Hot Laps, post a time in the Wattbike comp or take the kids along to the CycleActive skills school. A purpose-built bikes and accessories expo will give festival-goers the chance to ride the latest bikes from leading brands and grab show-only deals on bikes and accessories.
Events include the Cycling Plus Sportive (100km & 100 mile), the Whyte Night Enduros (12hr & 4hr), eliminator dual-slalom, and the Devil Takes the Hindmost circuit race.
BikeRadar Live’s world-class facilities include on-site camping with a kids and family area, secure bike lock-up, showers, bike wash, workshop, picnic area, medical centre, viewing stands and food and drink market.
BikeRadar Live is brought to you by Future, the makers of MBUK, Cycling Plus, BikeRadar.com, What Mountain Bike, Cyclingnews.com and Procycling.
For more details go to www.bikeradar.com/live
BikeRadar Live hotline is now open on 0871 230 7158 to take phone bookings for the event (Calls can be made from a landline at 10p per minute, mobile tariffs may vary. Lines close 5pm Sunday, 24 May)
About Future
Future plc is an international special-interest media group that is listed on the London Stock Exchange (symbol FUTR). Founded in 1985 with one magazine, today we have operations in the UK, US and Australia creating over 180 special-interest publications, websites and events for people who are passionate about their interests. We hold strong market positions in games, film, music, technology, cycling, automotive and crafts. Our biggest-selling magazines include T3, Total Film, Digital Camera, Fast Car, Classic Rock, Guitar World, Official Xbox Magazine, Official Playstation Magazine, Nintendo Power, Maximum PC and MacLife. Our websites include gamesradar.com, bikeradar.com, techradar.com, and musicradar.com. Future produces over 4 million magazines each month; we attract more than 18 million unique visitors to our websites; and we host 25 annual live events that attract hundreds of thousands of enthusiasts. In addition, Future exports, syndicates or licenses its publications to 90 countries internationally, making us the UK’s number one exporter and licensor of monthly magazines.
For further information
For more information please contact Jen Campbell, Communications Executive on 01225 732269 or jen.campbell@futurenet.com
