Exposure Lights light the way for The Whyte Night Enduro
Future – the special interest media group, has strengthened its forthcoming cycling festival, BikeRadar Live, with the support of more bike industry.
BikeRadar Live is teaming up with a host of leading names for the UK’s biggest cycling festival, taking place on the weekend of 30–31 May 2009 at Donington Park in Leicestershire. The latest partner to confirm is Exposure Lights, who will be joining the celebration of cycling.
Exposure Lights, the masters of performance enduro lighting will be powering the Whyte Night 4-hour and 12-hour mountain bike enduro races, which will be held on a 5km purpose-built trail designed by four time National Mountain Bike Champion Will Longden.
The races will both start at 8pm on Saturday, with a share of £5,000 up for grabs and a special prize of a £2,900 Whyte Bikes E-120 XT. Exposure Lights will provide full charging facilities throughout the 12 and 4-hour events, and will also be showing their glittering super-powered lights ¬including the legendary Joystick.
Rory Hitchens of Exposure Lights said:
“The Exposure Lights team are all fired up to be supporting BikeRadar Live. It’s been a long time coming but at last, one single cycling festival that caters for all breeds of cyclist has arrived.
“We are looking forward to being overrun with night racers coming to us throughout the Whyte Night Enduro for lights charging and support. When others go to bed you can be sure that we will be up all night and making the most of the weekend. We will have new product on display as well as our world famous UK-made lighting range.”
Grant Norris, Show Manager for BikeRadar Live said:
“Exposure Lights are the perfect fit for the Whyte Night enduros, keeping competitors powered up and safe to ride throughout the night. It’s going to be a tough competition, especially the 12 hour race, so it’s important that the riders are safely lit around the course.”
About BikeRadar Live
BikeRadar Live is the biggest ever mass-participation cycling event to hit the UK, and will take place on the weekend of 30–31 May 2009 at Donington Park in Leicestershire.
The weekend will be packed full of races and challenges, with something for everyone, whether you want to compete, watch your friends and family or just check out some of the world’s best riders.
Entry into any of the events gives you full access to the festival’s many attractions including spectacular all-weather stunt displays, invitational dirt jump and dual slalom comps, a cycling film festival, live big top entertainment and the Scott Sunset DJ Sessions.
Test yourself against pro and celebrity riders in the Procycling Hot Laps, post a time in the Wattbike comp or take the kids along to the CycleActive skills school. A purpose-built bikes and accessories expo will give festival-goers the chance to ride the latest bikes from leading brands and grab show-only deals on bikes and accessories.
Events include the Cycling Plus Sportive (100km & 100 mile), the Whyte Night Enduros (12hr & 4hr), eliminator dual-slalom, and the Devil Takes the Hindmost circuit race.
BikeRadar Live’s world-class facilities include on-site camping with a kids and family area, secure bike lock-up, showers, bike wash, workshop, picnic area, medical centre, viewing stands and food and drink market.
BikeRadar Live is brought to you by Future, the makers of MBUK, Cycling Plus, BikeRadar.com, What Mountain Bike, Cyclingnews.com and Procycling.
For more details go to www.bikeradar.com/live
BikeRadar Live hotline is now open on 0871 230 7158 to take phone bookings for the event
(Calls can be made from a landline at 10p per minute, mobile tariffs may vary. Lines close 5pm Sunday, 24 May)
About Future
Future plc is an international special-interest media group that is listed on the London Stock Exchange (symbol FUTR). Founded in 1985 with one magazine, today we have operations in the UK, US and Australia creating over 180 special-interest publications, websites and events for people who are passionate about their interests. We hold strong market positions in games, film, music, technology, cycling, automotive and crafts. Our biggest-selling magazines include T3, Total Film, Digital Camera, Fast Car, Classic Rock, Guitar World, Official Xbox Magazine, Official Playstation Magazine, Nintendo Power, Maximum PC and MacLife. Our websites include gamesradar.com, bikeradar.com, techradar.com, and musicradar.com. Future produces over 4 million magazines each month; we attract more than 18 million unique visitors to our websites; and we host 25 annual live events that attract hundreds of thousands of enthusiasts. In addition, Future exports, syndicates or licenses its publications to 90 countries internationally, making us the UK’s number one exporter and licensor of monthly magazines.
For further information
For more information please contact Jen Campbell, Communications Executive on 01225 732269 or jen.campbell@futurenet.com
