Scott Longstaff and Sean Igoe take up new positions
17/06/10 – Future, the special-interest media group, today confirms two senior commercial appointments to its Games and Sports portfolios.
The move sees new roles for Future veterans Scott Longstaff and Sean Igoe, who have each spent more than a decade working across the company’s advertising operations. Both will report directly to Future’s Chief Operating Officer, Simon Wear.
Following the departure of Poorvi Smith, Sean Igoe becomes Ad Sales Director for Future’s Games brands. He moves from the company’s Sports portfolio, where he was responsible for driving client relationships, simplifying the cross-platform sales process across print, digital and events, successfully increasing advertising spent by 14% year-on-year in 2009.
In his new role, Sean’s nine-strong sales team will seek to increase value for games industry clients across Future’s diverse portfolio of games media – including Official Xbox Magazine, CVG.co.uk and Europe’s first on-console interactive show, FirstPlay.
With Sean moving to Games, Scott Longstaff becomes Commercial Director for the company’s Sports portfolio. Moving from Future360, the in-house creative solutions team, Scott will oversee the X-strong Sports advertising team, heading the commercial development of Future’s portfolio – which includes MBUK, CyclingNews.com and the UK’s biggest cycle festival, BikeRadar Live.
In recent months, Scott has worked closely on creative solutions projects for many of the biggest names in cycling – including Garmin, Madison and Colnago. The Future360 team now report directly to London Sales Director, Malcolm Stoodley.
Simon Wear, Chief Operating Officer, said:
“Both Scott and Sean have tremendous track records in delivering excellent value for clients, and driving best practice in ad sales at Future. These changes will give them new challenges in two of our key portfolios.”
ENDS
About Future
Future plc is an international special-interest media group that is listed on the London Stock Exchange (symbol FUTR). Founded in 1985 with one magazine, today we have operations in the UK, US and Australia creating over 180 special-interest publications, websites and events for people who are passionate about their interests. We hold strong market positions in games, film, music, technology, cycling, automotive and crafts. Our biggest-selling magazines include T3, Total Film, Digital Camera, Fast Car, Classic Rock, Guitar World, Official Xbox Magazine, Official Playstation Magazine, Nintendo Power, Maximum PC and MacLife. Our websites include gamesradar.com, bikeradar.com, techradar.com, and musicradar.com. Future produces over 4 million magazines each month; we attract more than 18 million unique visitors to our websites; and we host 25 annual live events that attract hundreds of thousands of enthusiasts. In addition, Future exports, syndicates or licenses its publications to 90 countries internationally, making us the UK’s number one exporter and licensor of monthly magazines.
For more information
Will Guyatt, Media Relations Manager, Future UK, 01225 822517
