28/09/11
Future, the special-interest media group and UK’s leading provider of craft content is unveiling an exciting new look for Simply Knitting magazine.
On sale on 4th October with issue 86, the new look Simply Knitting is as engaging and entertaining as ever; full of great content and patterns to inspire knitting enthusiasts everywhere.
Launched in 2005, Simply Knitting is one of the UK’s leading craft titles and has enjoyed great success over the past six years.
As the magazine’s first in-depth makeover, the redesign retains all the core elements of the brand that readers know and love, but also boasts some significant changes. With greater focus on accessible patterns presented in an inspiring way, the redesign puts more focus on sections such as ‘Simply Shopping’, ‘Simply Stylish’, ‘Quick and Easy Gifts’ and ‘One Ball’ projects.
The redesign also features a fantastic free ‘pebble’ gift from John James containing four specially selected needles for readers to enjoy. With the emphasis very much on exciting patterns, value, quality and fun, Simply Knitting is now much more than a magazine, it’s an experience.
Debora Bradley, editor of Simply Knitting, says: “We’re so excited about the redesign of our magazine. It was great before – but now it’s even better! The redesign has given the magazine a much cleaner, more contemporary feel, with even more patterns to try throughout the longer winter evenings, which is sure to delight our loyal readers.”
Kerry Lawrence, Publisher of Simply Knitting, adds: “When Simply Knitting launched 6 years ago it created a big splash. We’re committed to our readers and wanted to keep things interesting, so now was the right time to revamp things a little. We’ve really happy with the new look of the magazine and we hope our readers will continue to enjoy reading the magazine as much as the team enjoy making it!”
Another of Future’s market-leading craft titles, The Knitter, has also recently enjoyed a facelift. With more project photographs and readers’ own pictures, as well as regular sections such as ‘Sock Club’, Future’s two knitting titles are now even more enjoyable to read and continue to deliver first-class content which readers can subscribe to online at www.myfavouritemagazines.co.uk.
ENDS
For more information please contact Amy Bullen, Communications Executive, Future Publishing on 01225 732269 or amy.bullen@futurenet.com.
About Future:
Future plc is an international special-interest media group, listed on the London Stock Exchange (symbol FUTR). Founded in 1985 with one magazine, today we have operations in the UK, US and Australia creating 200 special-interest publications, apps, websites and events. We hold market-leading positions in games, film, music, technology, cycling, automotive and crafts. Our biggest-selling magazines include T3, Total Film, Classic Rock, Guitar World and Official Xbox Magazine. Our websites include gamesradar.com, bikeradar.com, musicradar.com and techradar.com (the UK’s no. 1 consumer technology website). Future sells three million magazines each month; we attract more than 25 million unique visitors to our websites; and we deliver over 100 digital editions and bespoke apps on tablet. Future exports or syndicates publications to 90 countries, making us the UK’s number one exporter and licensor of magazine content; and was named consumer digital publisher of the year at the Association of Online Publishers Awards 2011.
About Future’s Craft Portfolio:
Future has been publishing craft magazines for 20 years and currently holds number one positions in both the cross stitching and knitting markets. The Hobbies & Craft group has almost 70,000 loyal subscribers across the portfolio and we’re the only UK publisher to have two knitting titles. Every year, we distribute in excess of a million copies of our Hobbies and Crafts magazines to more than 40 countries as far afield as Sri Lanka, Lebanon and Chile. Our leading craft portfolio includes titles such as Simply Knitting, The Knitter, Cross Stitcher, PaperCraft Inspirations and the brand new Mollie Makes as well as leading genealogy title Your Family Tree.
