TotalFilm.com and SFX.co.uk join forces with gaming giant GamesRadar.com to form GamesRadar+

TotalFilm.com and SFX.co.uk join forces with gaming giant GamesRadar.com to form GamesRadar+
November 20, 2014 Michael Venus

Future plc, the international media group and leading digital business, today launches GamesRadar+, the most significant development ever of its global GamesRadar.com brand.

Gamesradar+ signifies the broadening of the market leading gaming site as it launches three significant new channels – Movies, TV and Cool Stuff. The migration of TotalFilm.com and SFX.co.uk onto Gamesradar, creating the new Gamesradar+, echoes the progression of how traditional gaming consoles, such as the Playstation 4 and XBox One, have become home entertainment devices.

The new Movie channel will be powered by Total Film, with SFX powering the TV channel, whilst the Cool Stuff channel will be a place for editors and readers alike to share relevant content from across the internet with like minded people in the GamesRadar+ community.

In its 17 year history, Total Film magazine has established itself as one of the leading titles in the global movie market. SFX magazine, celebrated its 250th issue earlier this year and is the world’s leading science fiction title, and GamesRadar has become a global powerhouse in all gaming, read each month by an audience of over 6.5 million. GamesRadar+ will now be a one-stop destination for audiences who love Games, Movie and TV.

The migration of two leading websites into GamesRadar+ has been a priority project for Future over the last few months. It signifies the start of an ambitious process to develop Gamesradar+ into one of the leading games and entertainment sites in the world.

The new Gamesradar+ will also enable readers to view, share and comment on stories more easily and on a more mobile-friendly website. There will be no changes to Total Film or SFX print or digital magazines.

Declan Gough, Future’s Head of Content & Marketing, Film, Games & Music, says “The arrival of Movie and TV content onto GamesRadar+ via the world renowned experts on Total Film and SFX will give the site an unbeatable edge when it comes to delivering gaming and entertainment content. Our research has shown clearly that consumers are not exclusively into just gaming, and with the development of the new consoles into powerful, all-encompassing entertainment systems, now is the perfect time to reflect this with the development of Gamesradar+.”

Sophia Tong, Global Editor-in-Chief for GamesRadar+, adds: “I’m thrilled to have the TotalFilm and SFX team join the GamesRadar family to power the new movie and TV channels with the launch of GamesRadar+. The team brings their extensive knowledge and expertise in an area that feels like a natural extension for the next phase of the website that gamers can enjoy.

“We’ve also launched a new channel called ‘Cool Stuff’, a place where all the editors and readers can share anything they’re passionate about, such as toys, soundtracks, books, or board games. GamesRadar+ is truly a global website with best-in-class journalists in the US, UK, and Australia to provide the most up to date news, 24 hours a day. As a team, we will continue to produce the quality of content that has become expected of these brands.”

GamesRadar+ is the name of the new site reflecting the additional content, and it can be found at the existing URL www.GamesRadar.com.

All existing content from TotalFilm.com has been migrated to the new destination, and archives from SFX.co.uk will be available soon.

For more information please contact Laura Driffield laura.driffield@futurenet.com or ben@PesterPR.co.uk